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Take the pressure off networking

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I find far too many lawyers put too much pressure on themselves when it comes to networking. And most of the time, the solution is in the ‘how’ and ‘where’ of networking. What is networking after-all? Well it’s not sales. You are not there to pitch yourself or your services. Networking is about meeting people. Outside of work, you meet people all the time and it’s natural. Why not take the same approach to your professional networking. This should be fun folks, not painful as it is for so many.

The way to make networking more natural for you is by taking a keen and curious approach to the people you are meeting. Get to know them. Ask questions. Questions which will lead you to understanding more about them and if you think it’s worth investing your time in building a relationship with them. One of my favorite questions to get a conversation started is “What brings you here today?”. Others include, “what do you hope to learn today?”, “how long have you been coming to these events?” Not only will you feel more comfortable when networking, but you will actually learn something about the other person, which if you choose to, you can use when following up with them.


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